25 Sales Sales of The Future Now Already an innovator in its own right, Verimatrix is a California-based company that offers the only platform for securing and increasing revenue for multinetwork, multiscreen digital TV services around the globe. Its sales team had been using Excel spreadsheets to track quotes, orders, and revenue recognition, but was quick to notice how their manual sales process was prone to errors and inconsistencies. The transition to a new quote-to-cash system needed to happen at scale for Verimatrix’s network of resellers, and Sales and Service needed to be kept in the loop throughout the replacement process. A Configure Price Quote (CPQ) tool combined with Salesforce Community Cloud for Verimatrix’s sales partners created custom contracted pricing, so now resellers of its products receive a discount for selling particular product groupings. Overall, Verimatrix can bundle products and logic to make it easier for salespeople to quote commonly sold systems together with ease and speed. What used to take a week now takes only a few hours, and Verimatrix creates a price quote with assured accuracy and traceability. By shortening the time between quotes and order submissions, Verimatix’s internal sales team has the efficiency to sell its new product line on a global scale. INSIGHT Product bundling should benefit sellers and customers IDEA Automate and centralize Sales IMPACT Closing deals globally Saving a Bundle With Product Bundling Capabilities Salesforce Products Sales Cloud, Service Cloud, Community Cloud, Einstein Analytics, CPQ
