The growing significance of AI as a market differentiator means that a business transformation involves a data transformation too. For IT, creating a roadmap that prioritizes data governance and management is now a part of their role as a cross- functional innovation partner. While they own the technical aspects of their organization’s Salesforce Platform, they also serve as an internal catalyst for business transformation and strategy. Over a third of organizations report that IT is ultimately responsible for their Customer Success Platform. More tightly aligning its tech stacks to business goals, IT is integrating emerging technologies across business units that foster the competitive advantage of advanced analytics and AI capabilities. “An end-to-end business transformation begins with understanding how technology can support your people, not the other way around.” Cindy Breshears Chief Transformation Officer, SBU Bluewolf, an IBM Company The State of Salesforce IT The State of Salesforce IT 4343